Tell your story via Social Media

Don't wait any longer!  Stop putting it off.  What are you waiting for?  The time is now.  

Yes, it's true, you need to figure out how your business can integrate social media as a process into it's daily engine.  Seth Godin said it best in Meatball Sundae - "Realize that most businesses are still living in 1964.  Time to get in sync with the New Marketing"

Here is a post I wrote back in January of this year, referring to a blog post written by social media pioneer, Chris Brogan explaining how the power of the web can work for your business.  Just look at the connection Chris has made with is readers from that blog post (view comments).  Very powerful.  I am sure Applebees did ok after this post as well.

Now even further back in May of 2008 I wrote a post, titled, " I don't need social media for my business"   Please read it again and see how John Jantsch describes how a non-traditional business utilizes it's blog to build a relationship with its customers.  Yes, it is possible. :-)

It really is time to step into the ring.   Don't be afraid.  Just be yourself.  Think of it like being at a dinner party while people ask you questions  about your business and how you got there.  Cause in the end, all it really is, is Storytelling. 

If all of this doesn't make you rethink your strategy, maybe this will. Look for more and more businesses looking for individuals to perform this role.